Executive Overview · 23 April 2026
Dashboard
Selamat pagi, Kinanti. 4 campaign aktif, 87 pendaftar event, dan 12 VIP baru bulan ini.
Total Customer
0
14.2%
vs. bulan lalu
Customer Aktif
0
65.3%
dari total customer
Repeat Purchase Rate
0%
+3.8%
vs. bulan lalu
Revenue Bulan Ini
Rp0Jt
+18.9%
target 92% tercapai
Revenue & Repeat Buyers
30 hari terakhir · bandingkan bulan lalu
Kontribusi per Segment
Revenue breakdown MTD
2.899
Total Customer
VIP Ladies
284
32%
Potential Loyal
1.122
38%
New Customer
487
8%
At Risk
612
15%
Lost
394
7%
Quick Actions
Health Score
Engagement Rate
84%
Data Completeness
67%
Churn Risk
Low
Top Repeat Buyers
Highest lifetime value · 30 hari
| Customer | Total Orders | Lifetime Spend | Last Purchase | Segment |
|---|---|---|---|---|
|
PR
Putri Ramadhani
|
31× | Rp8.950.000 | 1 bulan lalu | VIP |
|
AD
Anisa Dwi Lestari
|
24× | Rp6.420.000 | 1 bulan lalu | VIP |
|
DK
Diana Kusuma
|
18× | Rp4.120.000 | 2 bulan lalu | Loyal |
|
SA
Salsabila Ayu
|
14× | Rp2.870.000 | 2 bulan lalu | Loyal |
|
RN
Rahma Nabilah
|
2× | Rp348.000 | 2 bulan lalu | New |
Campaign Sedang Berjalan
Real-time performance
Ramadan Glow Up — VIP Early Access
VIP Ladies
·
WHATSAPP
65.3%
Click Rate
486 sent · 478 delivered
312 engaged
Win-Back — Dormant 30+ Hari
At Risk
·
WHATSAPP
34.6%
Click Rate
1,204 sent · 1,180 delivered
408 engaged
Reorder Reminder H+30
Auto — Post Purchase
·
WHATSAPP
33.4%
Click Rate
612 sent · 602 delivered
201 engaged
UPCOMING
15 Mei 2026 · 22 hari lagi
Beauty Glow Up Night — Jakarta
Event eksklusif untuk 120 VIP customer · The Hermitage Menteng
AD
PR
SA
DK
RN
+82
87 / 120 confirmed